A Day in the Life of Nora Roberts
Myjive works with Penguin Books to develop “A Day in the Life of Nora Roberts” – a viral widget featuring news, tips, and quotes straight from the #1 best selling romance novelist.
Widgets are viral. Done correctly, they can be a powerful traffic driver when deployed within communities of people who share a collective interest. For Nora fans, this dynamic widget is the perfect match for deploying unique author-oriented content along with “need-to-know” updates from the book publisher. The best widgets are those that combine relevant, continually fresh content within a compelling and intuitive design. Widget’s “live” on user’s websites. Therefore, they have to look compelling enough for people to want to add them on their website.
‘A Day in the Life of Nora Roberts’ includes a batch of dynamic options. The flash widget automatically updates itself daily, serving a new message for each day of year. Fans get a greater insight into Nora’s universe with five categories of information; Straight from Nora, Fun Facts, Books, Did You Know, and Writing Tips.

